{"id":66171,"date":"2021-10-07T11:43:21","date_gmt":"2021-10-07T09:43:21","guid":{"rendered":"https:\/\/global-exam.com\/blog\/?p=66171"},"modified":"2024-07-10T10:37:41","modified_gmt":"2024-07-10T08:37:41","slug":"vocabulaire-du-marketing-en-anglais","status":"publish","type":"post","link":"https:\/\/global-exam.com\/blog\/fr\/business-english-vocabulaire-du-marketing-en-anglais\/","title":{"rendered":"Vocabulaire du marketing en anglais"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1456px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p align=\"justify\">Vous travaillez dans le marketing, ou souhaitez <strong>vous lancer dans une carri\u00e8re dans le marketing<\/strong>, et avez besoin de conna\u00eetre du vocabulaire li\u00e9 \u00e0 ce secteur d\u2019activit\u00e9s en anglais ? GlobalExam est l\u00e0 pour vous aider ! En effet, dans cet article, nous allons voir <strong>tout le vocabulaire du marketing en anglais<\/strong> qu\u2019il faut conna\u00eetre :<\/p>\n<ul>\n<li>Les expressions li\u00e9es au marketing<\/li>\n<li>Les m\u00e9tiers du marketing<\/li>\n<li>Le marketing digital<\/li>\n<li>Les verbes li\u00e9s au marketing<\/li>\n<li>Pour aller plus loin : apprendre l\u2019anglais professionnel avec le Business General<\/li>\n<\/ul>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1456px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-widget-area fusion-widget-area-1 fusion-content-widget-area\"><style type=\"text\/css\">.fusion-widget-area-1 {padding:0px 0px 0px 0px;}.fusion-widget-area-1 .widget h4 {color:#333333;}.fusion-widget-area-1 .widget .heading h4 {color:#333333;}.fusion-widget-area-1 .widget h4 {font-size:18px;}.fusion-widget-area-1 .widget .heading h4 {font-size:18px;}<\/style><div id=\"custom_html-483\" class=\"widget_text widget widget_custom_html\" style=\"border-style: solid;border-color:transparent;border-width:0px;\"><div class=\"textwidget custom-html-widget\"><div class=\"full-widget-flag\"><img class=\"widget-title-icon\" src=\"\/blog\/wp-content\/uploads\/2022\/06\/Trac-34.png\">ANGLAIS PRO<\/div>\r\n<div class=\"full-widget-content\">\r\n<h3 class=\"full-widget-title highlight\">\r\n<strong>Am\u00e9liorez<\/strong> votre anglais professionnel<\/h3>\r\n\t<div class=\"widget-cta\"><a href=\"https:\/\/auth.global-exam.com\/register\" style=\"color: white !important; text-decoration: none !important;\">D\u00c9COUVRIR NOS FORMATIONS<\/a><\/div><\/div><\/div><\/div><div class=\"fusion-additional-widget-content\"><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-1{width:100% !important;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-1{width:100% !important;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1456px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-2\"><h2>Le vocabulaire du marketing en anglais<\/h2>\n<p align=\"justify\">Si vous travaillez dans le marketing, ou recherchez un emploi dans ce domaine, savoir <strong>parler anglais vous sera indispensable<\/strong>. Il existe de nombreux termes \u00e0 conna\u00eetre lorsqu\u2019on travaille dans ce milieu ; c\u2019est pourquoi nous vous les avons regroup\u00e9s ici, divis\u00e9s en plusieurs cat\u00e9gories pour vous aider \u00e0 les m\u00e9moriser :<\/p>\n<p><img class=\"aligncenter size-large wp-image-23094\" src=\"https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-1024x683.jpeg\" alt=\"Apprenez l'anglais marketing avec GlobalExam.\" width=\"1024\" height=\"683\" srcset=\"https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-200x133.jpeg 200w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-300x200.jpeg 300w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-400x267.jpeg 400w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-600x400.jpeg 600w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-768x512.jpeg 768w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-800x533.jpeg 800w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing-1024x683.jpeg 1024w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2020\/05\/business-english-marketing.jpeg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h3>Les expressions du marketing en anglais<\/h3>\n<p align=\"justify\">Tout d\u2019abord, commen\u00e7ons cet apprentissage par des <strong>expressions et autres mots de vocabulaire<\/strong> g\u00e9n\u00e9raux li\u00e9s au marketing en anglais :<\/p>\n\n<table id=\"tablepress-3325\" class=\"tablepress tablepress-id-3325\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Anglais<\/th><th class=\"column-2\">Fran\u00e7ais<\/th><th class=\"column-3\">Exemple<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2\">\n\t<td class=\"column-1\">The call to action<\/td><td class=\"column-2\">L'appel \u00e0 l'action<\/td><td class=\"column-3\"><strong>Calls to action<\/strong> are here to encourage our clients to buy our products.<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">The user person<\/td><td class=\"column-2\">Le persona<\/td><td class=\"column-3\">The <strong>user persona<\/strong> is a fictional character representing our ideal client.<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">A\/B Testing<\/td><td class=\"column-2\">A\/B Test<\/td><td class=\"column-3\"><strong>A\/B testing<\/strong> is performed between two different versions of the same Internet page.<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">The ad\/advertisement<\/td><td class=\"column-2\">La pub\/publicit\u00e9<\/td><td class=\"column-3\">Look, there\u2019s an <strong>ad<\/strong> about us on TV!<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">The market research<\/td><td class=\"column-2\">L'\u00e9tude de march\u00e9<\/td><td class=\"column-3\"><strong>Market research<\/strong> helped us know what clients want.<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">The marketing stunt<\/td><td class=\"column-2\">Le coup marketing<\/td><td class=\"column-3\">Congratulations, this was a real <strong>marketing stunt<\/strong>!<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">The target marketing<\/td><td class=\"column-2\">Le march\u00e9 cible<\/td><td class=\"column-3\">Our <strong>target market<\/strong> is people between 18-35 years old.<\/td>\n<\/tr>\n<tr class=\"row-9\">\n\t<td class=\"column-1\">The market leader<\/td><td class=\"column-2\">Le leader sur le march\u00e9<\/td><td class=\"column-3\">Our company is the <strong>market leader<\/strong> in cosmetics.<\/td>\n<\/tr>\n<tr class=\"row-10\">\n\t<td class=\"column-1\">The best seller<\/td><td class=\"column-2\">Le top des ventes<\/td><td class=\"column-3\">Our new product is a real <strong>best seller<\/strong>.<\/td>\n<\/tr>\n<tr class=\"row-11\">\n\t<td class=\"column-1\">The survey<\/td><td class=\"column-2\">L'enqu\u00eate<\/td><td class=\"column-3\">The customer satisfaction <strong>survey<\/strong> showed us that we need to make changes.<\/td>\n<\/tr>\n<tr class=\"row-12\">\n\t<td class=\"column-1\">The coupon<\/td><td class=\"column-2\">Le bon de r\u00e9duction<\/td><td class=\"column-3\">We should send <strong>coupons<\/strong> to our customers.<\/td>\n<\/tr>\n<tr class=\"row-13\">\n\t<td class=\"column-1\">The trend<\/td><td class=\"column-2\">La tendance<\/td><td class=\"column-3\">There is a new <strong>trend<\/strong> we have to follow.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<h3>Les m\u00e9tiers du marketing<\/h3>\n<p align=\"justify\">Le marketing fait r\u00e9f\u00e9rence \u00e0 un ensemble de m\u00e9tiers et de carri\u00e8res qui demandent tous des comp\u00e9tences diff\u00e9rentes. En voici une liste non-exhaustive en anglais :<\/p>\n\n<table id=\"tablepress-3326\" class=\"tablepress tablepress-id-3326\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Anglais<\/th><th class=\"column-2\">Fran\u00e7ais<\/th><th class=\"column-3\">Exemple<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2\">\n\t<td class=\"column-1\">The marketing analyst<\/td><td class=\"column-2\">L'analyste marketing<\/td><td class=\"column-3\">The <strong>marketing analyst<\/strong> is here to help with marketing strategies.<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">The marketing director<\/td><td class=\"column-2\">Le directeur marketing<\/td><td class=\"column-3\">The <strong>marketing director<\/strong> is the one who\u2019s in charge.<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">The marketing manager<\/td><td class=\"column-2\">Le responsable marketing<\/td><td class=\"column-3\">We need to hire a new <strong>marketing manager<\/strong>.<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">The product manager<\/td><td class=\"column-2\">Le chef de produit<\/td><td class=\"column-3\">The <strong>product manager<\/strong> makes our products better.<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">The brand manager<\/td><td class=\"column-2\">Le chef de marque<\/td><td class=\"column-3\">The <strong>brand manager<\/strong> is in charge of the brand of the company.<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">The sales manager<\/td><td class=\"column-2\">Le directeur de ventes<\/td><td class=\"column-3\">The <strong>sales manager<\/strong> is here to make sure our products sell well.<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">The public relations officer (PRO)<\/td><td class=\"column-2\">Le charg\u00e9 de relations publiques<\/td><td class=\"column-3\">The <strong>public relations officer<\/strong> takes care of the company\u2019s reputation.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<p><img class=\"aligncenter size-full wp-image-5215\" src=\"https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2019\/03\/Marketing-communication-embauche.jpg\" alt=\"termes de marketing en anglais\" width=\"800\" height=\"533\" srcset=\"https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2019\/03\/Marketing-communication-embauche-200x133.jpg 200w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2019\/03\/Marketing-communication-embauche-300x200.jpg 300w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2019\/03\/Marketing-communication-embauche-400x267.jpg 400w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2019\/03\/Marketing-communication-embauche-600x400.jpg 600w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2019\/03\/Marketing-communication-embauche-768x512.jpg 768w, https:\/\/global-exam.com\/blog\/wp-content\/uploads\/2019\/03\/Marketing-communication-embauche.jpg 800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<h3>Le marketing digital<\/h3>\n<p align=\"justify\">De nos jours, nous sommes de plus en plus tourn\u00e9s vers Internet et les <strong>m\u00e9tiers du digital<\/strong>. C\u2019est le cas \u00e9galement du marketing et l\u2019apparition du marketing digital.<\/p>\n<p>Voici quelques expressions \u00e0 conna\u00eetre dans cette branche :<\/p>\n\n<table id=\"tablepress-3327\" class=\"tablepress tablepress-id-3327\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Anglais<\/th><th class=\"column-2\">Fran\u00e7ais<\/th><th class=\"column-3\">Exemple<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2\">\n\t<td class=\"column-1\">The community management<\/td><td class=\"column-2\">Animation de communaut\u00e9<\/td><td class=\"column-3\">The <strong>community management<\/strong> increases our social media visibility.<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">The content writer \/ web redactor<\/td><td class=\"column-2\">Le r\u00e9dacteur web<\/td><td class=\"column-3\">Our <strong>content writer<\/strong> posted a new article for our blog.<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">The editorial calendar<\/td><td class=\"column-2\">Le calendrier \u00e9ditorial<\/td><td class=\"column-3\">We need to put together an <strong>editorial calendar<\/strong> for the year to come.<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">Social media<\/td><td class=\"column-2\">Les r\u00e9seaux sociaux<\/td><td class=\"column-3\">We should use <strong>social media<\/strong> more to promote our company.<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">The newsletter<\/td><td class=\"column-2\">La lettre d'information<\/td><td class=\"column-3\">You can subscribe to our weekly <strong>newsletter<\/strong>.<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">The Search Engine Optimization (SEO)<\/td><td class=\"column-2\">Le r\u00e9f\u00e9rencement naturel<\/td><td class=\"column-3\"><strong>SEO<\/strong> helps us appear among the first links in Google.<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">The keyword<\/td><td class=\"column-2\">Le mot-cl\u00e9<\/td><td class=\"column-3\">Don\u2019t forget to use our <strong>keywords<\/strong> in your article.<\/td>\n<\/tr>\n<tr class=\"row-9\">\n\t<td class=\"column-1\">The sponsored ad<\/td><td class=\"column-2\">L'annonce sponsoris\u00e9e<\/td><td class=\"column-3\">We added a new <strong>sponsored ad<\/strong> to our website.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<h3>Les verbes du marketing en anglais<\/h3>\n<p align=\"justify\">Pour finir cet apprentissage du vocabulaire du marketing en anglais, voyons <strong>plusieurs verbes<\/strong> li\u00e9s \u00e0 ce secteur d\u2019activit\u00e9s :<\/p>\n\n<table id=\"tablepress-3328\" class=\"tablepress tablepress-id-3328\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Anglais<\/th><th class=\"column-2\">Fran\u00e7ais<\/th><th class=\"column-3\">Exemple<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2\">\n\t<td class=\"column-1\">To market<\/td><td class=\"column-2\">Commercialiser<\/td><td class=\"column-3\">This company <strong>markets<\/strong> sportswear.<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">To analyze<\/td><td class=\"column-2\">Analyser<\/td><td class=\"column-3\">We have to <strong>analyze<\/strong> the sales of this product and see if it\u2019s profitable or not.<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">To advertise<\/td><td class=\"column-2\">Faire de la publicit\u00e9<\/td><td class=\"column-3\">We paid someone to <strong>advertise<\/strong> our product for us.<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">To slash prices<\/td><td class=\"column-2\">Casser les prix<\/td><td class=\"column-3\">This shop is closing: they\u2019re <strong>slashing<\/strong> all their <strong>prices<\/strong>!<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">To discount<\/td><td class=\"column-2\">Faire une r\u00e9duction<\/td><td class=\"column-3\">We\u2019re <strong>discounting<\/strong> our beauty products by 20%.<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">To hand out<\/td><td class=\"column-2\">Distribuer<\/td><td class=\"column-3\">We <strong>handed out<\/strong> several coupons at the mall today.<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">To promote<\/td><td class=\"column-2\">Promouvoir<\/td><td class=\"column-3\">We need to <strong>promote<\/strong> this new product more.<\/td>\n<\/tr>\n<tr class=\"row-9\">\n\t<td class=\"column-1\">To recall<\/td><td class=\"column-2\">Retirer de la vente<\/td><td class=\"column-3\">We had to <strong>recall<\/strong> this product because it was faulty.<\/td>\n<\/tr>\n<tr class=\"row-10\">\n\t<td class=\"column-1\">To target<\/td><td class=\"column-2\">Cibler<\/td><td class=\"column-3\">Our products <strong>target<\/strong> people of all ages.<\/td>\n<\/tr>\n<tr class=\"row-11\">\n\t<td class=\"column-1\">To launch<\/td><td class=\"column-2\">Lancer<\/td><td class=\"column-3\">Tomorrow we are <strong>launching<\/strong> our new product.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<h2>Comment progresser en anglais professionnel avec Business ?<\/h2>\n<p align=\"justify\">Vous souhaitez \u00e9largir vos comp\u00e9tences et apprendre \u00e0 parler l\u2019anglais professionnel en allant plus loin qu\u2019utiliser des fiches de vocabulaire ? Nous avons la solution !<\/p>\n<p align=\"justify\">Chez GlobalExam, nous vous proposons une plateforme en ligne,\u00a0sp\u00e9cialis\u00e9e dans l\u2019apprentissage de l\u2019anglais professionnel. Au travers de 3 parcours diff\u00e9rents (parcours \u201c<strong>Comp\u00e9tence<\/strong>\u201d, parcours \u201c<strong>Carri\u00e8re<\/strong>\u201d et parcours \u201c<strong>Industrie<\/strong>\u201d), vous pourrez progresser en anglais professionnel selon vos propres objectifs.<\/p>\n<p align=\"justify\">De plus, ces parcours <strong>s\u2019adaptent \u00e0 votre niveau de base en anglais<\/strong>. Pour cela, nous vous proposons le passage d\u2019un test de niveau en d\u00e9but de formation. Nous proposons notamment une offre enti\u00e8rement consacr\u00e9e \u00e0 la <a href=\"https:\/\/global-exam.com\/fr\/business-english\/job-skills\/marketing\" target=\"_blank\" rel=\"noopener\">formation au marketing anglais<\/a> qui vous aidera \u00e0 \u00eatre plus \u00e0 l&rsquo;aise tant \u00e0 l&rsquo;\u00e9crit qu&rsquo;\u00e0 l&rsquo;oral pour diverses situations r\u00e9alistes li\u00e9es \u00e0 l&rsquo;univers du marketing.<\/p>\n<p align=\"justify\">Sans avoir \u00e0 vous d\u00e9placer et selon votre propre emploi du temps, vous serez <strong>coach\u00e9 par des professeurs natifs<\/strong> qui seront l\u00e0 pour vous aider et corriger vos exercices. De plus, notre formation Business vous apprendra \u00e0 faire un <a href=\"https:\/\/global-exam.com\/blog\/fr\/business-english-exemples-cv-anglais\/\">CV professionnel en anglais<\/a> et, pour aller plus loin, vous pourrez \u00e9galement <strong>passer une certification d\u2019anglais<\/strong> une fois votre entra\u00eenement termin\u00e9.<\/p>\n<p align=\"justify\">Venez donc vous inscrire d\u00e8s \u00e0 pr\u00e9sent \u00e0 GlobalExam et profiter de notre plateforme pour <a href=\"https:\/\/global-exam.com\/blog\/fr\/business-english-comment-et-pourquoi-apprendre-langlais-professionnel\/\">apprendre l\u2019anglais professionnel<\/a> de mani\u00e8re personnalis\u00e9e et efficace !<\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-2{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-2{width:100% !important;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-2{width:100% !important;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":24,"featured_media":66186,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4998],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vocabulaire du marketing en anglais : nos fiches<\/title>\n<meta name=\"description\" content=\"GlobalExam vous aide \u00e0 apprendre le vocabulaire du marketing en anglais. 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