Enhance your English vocabulary words for the company and the product
Vocabulary is promordial in order to improve your TOEFL score. Remember, Preparation is the key to succeed !
Vocabulary |
Definition |
Example |
To launch a product onto the market |
Introduce something new in the market |
Summer is the best period to launch a swimwear in the market. |
A brand |
A type of product made by a particular company |
This isn’t my usual brand of deodorant |
A (registered) trade mark |
A name or symbol on a product that shows it was made by a particular company, and that it cannot be used by other companies without permission |
Velcro is a registered trademark. |
Specifications |
A detailed description of how something should be done, made, etc |
All products are made exactly to the customer’s specifications. |
A range / line of products |
A set of similar things |
I offered her a range of options. |
To reach a goal |
To arrive to a target |
I wouldn’t have reached my goals if Naya hadn’t helped me. |
To meet a deadline |
A time or day by which something must be done |
We’re working to a tight deadline |
A target / an audience target |
A goal |
If you want to reach your targets you have to try hard. |
A tip |
An advice / suggestion to improve something for the good. |
Could you please provide me some tips to improve the process and organizational structure. |
Market studies |
An analysis or study done by marketers to understand how the brand is performing in front of its competitors. |
Please provide me a detailed market study analysis by the end of the week along with recommendations to improve our position in the market. |
A research department |
A part of an organization which investigates things. |
Germany has the best research departments in the field of medicine. |
Consumer behavior |
Consumer behavior is the study of how individual customers, groups or organizations select, buy, use, and dispose ideas, goods, and services to satisfy their needs and wants. |
During the recession sales suffered from cautious and price-conscious consumer behavior. |
Distribution channel |
One of the methods that is used for selling a company’s products or services, for example, selling them through a distributor or a retailer (= store) |
Independent tire dealers remain the dominant distribution channel for passenger tires in the United States.
|
A call center |
A large office in which a company’s employees provide information / assistance to its customers, or sell or advertise its goods or services, by phone. |
Let’s call up the call center to find all the information about this product. |
A sample |
A small amount of something that shows you what the rest is or should be like |
I got 5 free sample of shampoo to choose the best. |
A market share |
The number of things that a company sells compared with the number of things of the same type that other companies sell |
The company has increased its market share. |
To conduct a poll/ survey |
To organize an examination of opinions, behavior, etc., made by asking people questions |
It was too hard to conduct a survey that 58 percent of people did not know where their heart is. |
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- TOEFL vocabulary list: all the essential words you need to know